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data-start=\"542\" data-end=\"684\"\u003ePowered by advanced colour technology and \u003cstrong data-start=\"584\" data-end=\"613\"\u003eodour trapping innovation\u003c\/strong\u003e, it reduces ammonia smell for a more comfortable colouring experience.\u003c\/p\u003e\n\u003cp data-start=\"686\" data-end=\"785\"\u003eIdeal for professional use when you need \u003cstrong data-start=\"727\" data-end=\"784\"\u003emaximum coverage with consistent, predictable results\u003c\/strong\u003e.\u003c\/p\u003e\n\u003chr data-start=\"787\" data-end=\"790\"\u003e\n\u003ch2 data-section-id=\"x82czi\" data-start=\"792\" data-end=\"827\"\u003e\u003cspan role=\"text\"\u003e \u003cstrong data-start=\"798\" data-end=\"827\"\u003eWhat is Majirel used for?\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"829\" data-end=\"912\"\u003eMajirel is used for \u003cstrong data-start=\"849\" data-end=\"911\"\u003epermanent colour, grey coverage, and colour transformation\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"914\" data-end=\"931\"\u003eIt’s perfect for:\u003c\/p\u003e\n\u003cul data-start=\"933\" data-end=\"1143\"\u003e\n\u003cli data-section-id=\"1wpdrdb\" data-start=\"933\" data-end=\"972\"\u003eFull head permanent colour services\u003c\/li\u003e\n\u003cli data-section-id=\"25a1i4\" data-start=\"973\" data-end=\"1010\"\u003eComplete grey\/white hair coverage\u003c\/li\u003e\n\u003cli data-section-id=\"65awst\" data-start=\"1011\" data-end=\"1056\"\u003eDarkening or changing natural base shades\u003c\/li\u003e\n\u003cli data-section-id=\"ltycjf\" data-start=\"1057\" data-end=\"1104\"\u003eAchieving rich, long-lasting colour results\u003c\/li\u003e\n\u003cli data-section-id=\"1gxlg8w\" data-start=\"1105\" data-end=\"1143\"\u003eRoot touch-ups with seamless blend\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1145\" data-end=\"1148\"\u003e\n\u003ch2 data-section-id=\"1ww4rho\" data-start=\"1150\" data-end=\"1184\"\u003e\u003cspan role=\"text\"\u003e \u003cstrong data-start=\"1156\" data-end=\"1184\"\u003eWho is Majirel best for?\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1186\" data-end=\"1443\"\u003e\n\u003cli data-section-id=\"bkig10\" data-start=\"1186\" data-end=\"1244\"\u003eClients with \u003cstrong data-start=\"1201\" data-end=\"1242\"\u003egrey\/white hair needing full coverage\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"fb3ug8\" data-start=\"1245\" data-end=\"1305\"\u003eThose wanting \u003cstrong data-start=\"1261\" data-end=\"1303\"\u003elong-lasting, permanent colour results\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1vwaayh\" data-start=\"1306\" data-end=\"1373\"\u003eBrunettes, blondes, and redheads needing \u003cstrong data-start=\"1349\" data-end=\"1371\"\u003edepth and richness\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"8nptn7\" data-start=\"1374\" data-end=\"1443\"\u003eClients looking for \u003cstrong data-start=\"1396\" data-end=\"1441\"\u003epredictable, even colour from root to tip\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1445\" data-end=\"1448\"\u003e\n\u003ch2 data-section-id=\"1073jn2\" data-start=\"1450\" data-end=\"1485\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1456\" data-end=\"1485\"\u003eMajirel vs Toner vs Gloss\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"1487\" data-end=\"1577\"\u003e\u003cstrong data-start=\"1487\" data-end=\"1518\"\u003eMajirel (Permanent Colour):\u003c\/strong\u003e\u003cbr data-start=\"1518\" data-end=\"1521\"\u003eFull coverage, long-lasting colour, lifts and deposits\u003c\/p\u003e\n\u003cp data-start=\"1579\" data-end=\"1665\"\u003e\u003cstrong data-start=\"1579\" data-end=\"1623\"\u003eToners \/ Demi-Permanent (e.g. Dialight):\u003c\/strong\u003e\u003cbr data-start=\"1623\" data-end=\"1626\"\u003eTone and refresh with softer regrowth\u003c\/p\u003e\n\u003cp data-start=\"1667\" data-end=\"1744\"\u003e\u003cstrong data-start=\"1667\" data-end=\"1699\"\u003eGlossing (e.g. Shinefinity):\u003c\/strong\u003e\u003cbr data-start=\"1699\" data-end=\"1702\"\u003eNo lift, sheer colour, high shine finish\u003c\/p\u003e\n\u003chr data-start=\"1746\" data-end=\"1749\"\u003e\n\u003ch2 data-section-id=\"1kw9s9k\" data-start=\"1751\" data-end=\"1786\"\u003e\u003cspan role=\"text\"\u003e \u003cstrong data-start=\"1757\" data-end=\"1786\"\u003eWhy salons choose Majirel\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1788\" data-end=\"2025\"\u003e\n\u003cli data-section-id=\"9hgnk3\" data-start=\"1788\" data-end=\"1823\"\u003eReliable \u003cstrong data-start=\"1799\" data-end=\"1821\"\u003e100% grey coverage\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"15mogya\" data-start=\"1824\" data-end=\"1868\"\u003e\n\u003cstrong data-start=\"1826\" data-end=\"1855\"\u003eConsistent colour results\u003c\/strong\u003e every time\u003c\/li\u003e\n\u003cli data-section-id=\"167xt7m\" data-start=\"1869\" data-end=\"1919\"\u003eCreamy formula for \u003cstrong data-start=\"1890\" data-end=\"1917\"\u003eeasy mixing and control\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"xg7yg7\" data-start=\"1920\" data-end=\"1980\"\u003e\n\u003cstrong data-start=\"1922\" data-end=\"1947\"\u003eReduced ammonia odour\u003c\/strong\u003e for better in-salon experience\u003c\/li\u003e\n\u003cli data-section-id=\"hkcljy\" data-start=\"1981\" data-end=\"2025\"\u003eLeaves hair feeling \u003cstrong data-start=\"2003\" data-end=\"2022\"\u003eup to 3x softer\u003c\/strong\u003e*\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"2027\" data-end=\"2030\"\u003e\n\u003ch2 data-section-id=\"wz5qwr\" data-start=\"2032\" data-end=\"2052\"\u003e\u003cspan role=\"text\"\u003e \u003cstrong data-start=\"2038\" data-end=\"2052\"\u003eHow to use\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"2054\" data-end=\"2151\"\u003e\n\u003cli data-section-id=\"17a7pe2\" data-start=\"2054\" data-end=\"2116\"\u003eMixing ratio: \u003cstrong data-start=\"2070\" data-end=\"2079\"\u003e1:1.5\u003c\/strong\u003e (60ml colour + 90ml Cream Oxydant)\u003c\/li\u003e\n\u003cli data-section-id=\"i4b5ov\" data-start=\"2117\" data-end=\"2151\"\u003eDevelopment time: \u003cstrong data-start=\"2137\" data-end=\"2151\"\u003e35 minutes\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2153\" data-end=\"2173\"\u003e\u003cstrong data-start=\"2153\" data-end=\"2173\"\u003eDeveloper guide:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2174\" data-end=\"2297\"\u003e\n\u003cli data-section-id=\"1torw5\" data-start=\"2174\" data-end=\"2217\"\u003e12.5 Vol: Refresh lengths, minimal lift\u003c\/li\u003e\n\u003cli data-section-id=\"wc9fmb\" data-start=\"2218\" data-end=\"2265\"\u003e20 Vol: Grey coverage \/ up to 2 levels lift\u003c\/li\u003e\n\u003cli data-section-id=\"1knz75n\" data-start=\"2266\" data-end=\"2297\"\u003e30 Vol: Up to 3 levels lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"2299\" data-end=\"2302\"\u003e\n\u003ch2 data-section-id=\"18nchos\" data-start=\"2304\" data-end=\"2333\"\u003e\u003cspan role=\"text\"\u003e \u003cstrong data-start=\"2310\" data-end=\"2333\"\u003eGrey Coverage Guide\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"2335\" data-end=\"2539\"\u003e\n\u003cli data-section-id=\"1xwppdk\" data-start=\"2335\" data-end=\"2386\"\u003e\n\u003cstrong data-start=\"2337\" data-end=\"2358\"\u003e0–50% white hair:\u003c\/strong\u003e\u003cbr data-start=\"2358\" data-end=\"2361\"\u003eTarget shade + 20 Vol\u003c\/li\u003e\n\u003cli data-section-id=\"1ap888o\" data-start=\"2388\" data-end=\"2463\"\u003e\n\u003cstrong data-start=\"2390\" data-end=\"2420\"\u003e50–100% white hair (cool):\u003c\/strong\u003e\u003cbr data-start=\"2420\" data-end=\"2423\"\u003eTarget shade + natural base + 20 Vol\u003c\/li\u003e\n\u003cli data-section-id=\"w0p7d0\" data-start=\"2465\" data-end=\"2539\"\u003e\n\u003cstrong data-start=\"2467\" data-end=\"2497\"\u003e50–100% white hair (warm):\u003c\/strong\u003e\u003cbr data-start=\"2497\" data-end=\"2500\"\u003eTarget shade + golden base + 20 Vol\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"2541\" data-end=\"2544\"\u003e\n\u003ch2 data-section-id=\"ndjw4o\" data-start=\"2546\" data-end=\"2570\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"2552\" data-end=\"2570\"\u003eDon’t miss out\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"2572\" data-end=\"2688\"\u003eStock up on a \u003cstrong data-start=\"2586\" data-end=\"2622\"\u003esalon-essential permanent colour\u003c\/strong\u003e trusted worldwide.\u003cbr data-start=\"2641\" data-end=\"2644\"\u003eNext day delivery. Trade prices. No delays.\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"0 - Fundamental","offer_id":52531842285904,"sku":"MAJ0","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"1 - Fundamental","offer_id":52531836453200,"sku":"MAJ1","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"3 - Fundamental","offer_id":52531903562064,"sku":"MAJ3","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"4 - Fundamental","offer_id":52531903627600,"sku":"MAJ4","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"4.0 - Fundamental","offer_id":52531903594832,"sku":"MAJ40","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"4.20 - Iridescent","offer_id":52531917062480,"sku":"MAJ420","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"4.3 - Gold","offer_id":52531903660368,"sku":"MAJ43","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"4.35 - Gold","offer_id":52531903693136,"sku":"MAJ435","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"4.56 - 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Fundamental","offer_id":52531904479568,"sku":"MAJ7","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"7.0 - Fundamental","offer_id":52531904446800,"sku":"MAJ70","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"7.1 - Ash","offer_id":52531904512336,"sku":"MAJ71","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"7.12 - Ash","offer_id":52531904545104,"sku":"MAJ712","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"7.13 - Cool Brown","offer_id":52531904577872,"sku":"MAJ713","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"7.18 - Cool Brown","offer_id":52531925975376,"sku":"MAJ718","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"7.23 - Cool Brown","offer_id":52531904610640,"sku":"MAJ723","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"7.3 - Gold","offer_id":52531904643408,"sku":"MAJ73","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"7.31 - Warm Brown","offer_id":52531904676176,"sku":"MAJ731","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"7.35 - Gold","offer_id":52531904708944,"sku":"MAJ735","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"7.4 - Copper","offer_id":52531904741712,"sku":"MAJ74","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"7.43 - Copper","offer_id":52531904774480,"sku":"MAJ743","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"7.44 - Copper","offer_id":52531904807248,"sku":"MAJ744","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"7.45 - Copper","offer_id":52531927220560,"sku":"MAJ745","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"7.8 - Mocha","offer_id":52531904840016,"sku":"MAJ78","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"8 - Fundamental","offer_id":52531904905552,"sku":"MAJ8","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"8.0 - Fundamental","offer_id":52531904872784,"sku":"MAJ80","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"8.1 - Ash","offer_id":52531904971088,"sku":"MAJ81","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"8.04 - 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Brown","offer_id":52686490763600,"sku":"DL4","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"5 - Light Brown","offer_id":52686490829136,"sku":"DL5","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"5.07 - Natural Matte Light Brown","offer_id":52686490861904,"sku":"DL507","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"5.66 - Light Extra Red Brown(Rubilane\/DM5)","offer_id":52686490927440,"sku":"DL566","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"5.8 - Mocha Light Brown","offer_id":52686490960208,"sku":"DL58","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"6 - Dark Blonde","offer_id":52686490992976,"sku":"DL6","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"6.3 - Dark Golden Blonde","offer_id":52686491025744,"sku":"DL63","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"6.13 - Dark Ash Gold Blonde","offer_id":52686491058512,"sku":"DL613","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"6.35 - Dark Golden Mahogany Blonde","offer_id":52686491091280,"sku":"DL635","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"6.34 - Dark Gold Copper Blonde","offer_id":52686491124048,"sku":"DL634","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"7 - Blonde","offer_id":52686491156816,"sku":"DL7","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"7.01 - Medium Natural Ash Blonde","offer_id":52686491189584,"sku":"DL701","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"7.12 - Ash Iridescent Blonde","offer_id":52686491222352,"sku":"DL712","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"7.23 - Iridescent Golden Blonde","offer_id":52686491255120,"sku":"DL723","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"7.3 Golden Blonde","offer_id":52686491287888,"sku":"DL73","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"7.4 - Copper Blonde","offer_id":52686491320656,"sku":"DL74","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"7.31 - Gold Ash Blonde","offer_id":52686491353424,"sku":"DL731","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"7.43 - Copper Gold Blonde (Rubilane)","offer_id":52686491386192,"sku":"DL743","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"7.8 - Mocha Blonde","offer_id":52686491418960,"sku":"DL78","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"8 - Light Blonde","offer_id":52686491451728,"sku":"DL8","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"8.1 - Light Ash Blonde","offer_id":52686491484496,"sku":"DL81","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"8.11 - Charcoal Milkshake","offer_id":52686491517264,"sku":"DL811","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"8.18 - Pearls Light Ash Mocha Blonde Milkshake","offer_id":52686491550032,"sku":"DL818","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"8.21 - Light Iridescent Ash Blonde","offer_id":52686491582800,"sku":"DL821","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"8.23 - Light Iridescent Golden Blonde","offer_id":52686491615568,"sku":"DL823","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"8.24 Light Iridescent Copper Blonde","offer_id":52686606369104,"sku":"DL824","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"8.3 - Light Golden Blonde","offer_id":52686491648336,"sku":"DL83","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"8.34 - Light Golden Copper Blonde","offer_id":52686491681104,"sku":"DL834","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"8.43 - Light Copper Golden Blonde","offer_id":52686491713872,"sku":"DL843","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"9 - Very Light Blonde","offer_id":52686490796368,"sku":"DL9","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"9.01 - Frosty Milkshake","offer_id":52686491746640,"sku":"DL901","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"9.02 - Pearl Milkshake","offer_id":52686491779408,"sku":"DL902","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"9.03 - Natural Gold Milkshake","offer_id":52686491812176,"sku":"DL903","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"9.1 - Ash Milkshake","offer_id":52686491844944,"sku":"DL91","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"9.11 - Deep Ash Milkshake","offer_id":52686491877712,"sku":"DL911","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"9.3 - Very Light Golden Blonde","offer_id":52686491910480,"sku":"DL93","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"9.82 - Very Light Pearl Iridsecent Blonde","offer_id":52686491943248,"sku":"DL982","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"9.12 - Iridescent Iced Milkshake","offer_id":52686491976016,"sku":"DL912","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"9.13 - Very Light Ash Gold Blonde","offer_id":52686492008784,"sku":"DL913","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"9.18 - Pearls Very Light Ash Mocha Blonde Milkshake","offer_id":52686492041552,"sku":"DL918","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"9.21 - Frosty Iridescent Milkshake","offer_id":52686492074320,"sku":"DL921","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"10.01 - Iced Natural Milkshake","offer_id":52686492107088,"sku":"DL1001","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"10.02 - Natural Pearly Milkshake","offer_id":52686492139856,"sku":"DL1002","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"10.12 - Frosty Pearl Milkshake","offer_id":52686492172624,"sku":"DL1012","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"10.13 - Golden Iced Milkshake","offer_id":52686492205392,"sku":"DL1013","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"10.18 - Lightest Ash Mocha Blonde Milkshake","offer_id":52686490730832,"sku":"DL1018","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"10.21 - Iridescent Sorbet Milkshake","offer_id":52686492238160,"sku":"DL1021","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"10.22 - Deep Iced Pearl Milkshake","offer_id":52686492270928,"sku":"DL1022","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"10.23 Pearly Gold Milkshake","offer_id":52686492303696,"sku":"DL1023","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"10.24 - Lightest Iridescent Copper Blonde","offer_id":52686608073040,"sku":"DL1024","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"10.32 - Golden Pearl Milkshake","offer_id":52686492336464,"sku":"DL1032","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"10.82- Pearls Lightest Mocha Iridescent Blonde Milkshake","offer_id":52686492369232,"sku":"DL1082","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"Red","offer_id":52686555218256,"sku":"DLR","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"Violet","offer_id":52686566523216,"sku":"DLV","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"Blue","offer_id":52686609023312,"sku":"DLB","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"Yellow","offer_id":52686643724624,"sku":"DLY","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"Clear","offer_id":52686643757392,"sku":"DLC","price":8.5,"currency_code":"GBP","in_stock":false},{"title":"Green","offer_id":52686643790160,"sku":"DLG","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"Orange","offer_id":52686643822928,"sku":"DLO","price":8.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/4292\/6416\/files\/DL-NEW-JAN26-1.webp?v=1771002408"},{"product_id":"majirel-cool-cover-60ml-by-loreal-professionnel","title":"L'Oreal Majirel Cool Cover 60ml","description":"\u003cp\u003eMajirel Cool Cover is a permanent colour built for cool, ashy results and proper grey coverage. If your client goes warm or brassy on the regrowth, or you just want a cleaner, cooler finish, this is the range that keeps the warmth in check while still covering up to 100% white hair.\u003c\/p\u003e\n\u003cp\u003eIt's part of the \u003ca href=\"\/products\/loreal-majirel-new-60ml\"\u003eMajirel family\u003c\/a\u003e, so it mixes and behaves the way you'd expect — but the Cool Cover pigments are weighted towards ash and metallic tones to neutralise unwanted gold and orange as it develops. You get rich, even colour from root to tip with reliable, true-to-tone results.\u003c\/p\u003e\n\u003cp\u003eThe formula's also had an update: it now works with the \u003ca href=\"\/products\/loreal-creme-oxydant-1000-ml\"\u003eOTT (Odour Trapping Technology) oxydant\u003c\/a\u003e for noticeably less ammonia smell during processing, mixes smoother, applies easier, and leaves the hair feeling softer afterwards.\u003c\/p\u003e\n\u003ch3\u003eWhy you'll reach for it\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eCool, ashy results that neutralise warmth and brassiness\u003c\/li\u003e\n\u003cli\u003eUp to 100% white hair coverage with intense, even colour\u003c\/li\u003e\n\u003cli\u003eWorks with the OTT oxydant for far less ammonia smell\u003c\/li\u003e\n\u003cli\u003eLong-lasting, true-to-tone colour across the shade range\u003c\/li\u003e\n\u003cli\u003eSmoother to mix and easier to apply\u003c\/li\u003e\n\u003cli\u003eLeaves hair feeling softer after colouring\u003c\/li\u003e\n\u003cli\u003eSalon-professional use\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to mix it\u003c\/h3\u003e\n\u003cp\u003e1 tube (60ml) to 90ml \u003ca href=\"\/products\/loreal-creme-oxydant-1000-ml\"\u003eOTT oxydant\u003c\/a\u003e — a 1:1.5 ratio.\u003cbr\u003e\nUse 20 or 30 vol for up to 2–3 levels of lift, or 12.5 vol to refresh lengths and ends.\u003c\/p\u003e\n\u003ch3\u003eCovering white hair\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFor a natural finish:\u003c\/strong\u003e use your target Cool Cover shade on its own.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFor consistent coverage on 50–100% white:\u003c\/strong\u003e mix ½ tube target shade + ½ tube Cool Cover fundamental (the whole-number shades like 5 or 6) with 90ml of 20 vol OTT oxydant.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eGood to know:\u003c\/strong\u003e Cool Cover should only be mixed within its own range — don't blend it with standard Majirel or other lines, or you'll lose the cool result. Always follow current manufacturer guidance and do a skin allergy test and strand test before colouring.\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"5 - Light Brown - Cool Cover","offer_id":53120512164176,"sku":"MAJCC5","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"5.1 - Light Ash Brown - Cool Cover","offer_id":53120512196944,"sku":"MAJCC51","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"5.17 - Ash Metallic Light Brown - Cool Cover","offer_id":53120512229712,"sku":"MAJCC517","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"6 - Dark Blonde - Cool Cover","offer_id":53120512262480,"sku":"MAJCC6","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"6.1 - Dark Ash Blonde - Cool Cover","offer_id":53120512295248,"sku":"MAJCC61","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"6.17 - Dark Ash Metallic Blonde - Cool Cover","offer_id":53120512328016,"sku":"MAJCC617","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"7 - Blonde - Cool Cover","offer_id":53120512360784,"sku":"MAJCC7","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"7.1 - Ash Blonde - Cool Cover","offer_id":53120512393552,"sku":"MAJCC71","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"8 - Light Blonde - Cool Cover","offer_id":53120512426320,"sku":"MAJCC8","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"8.1 - Light Ash - Cool Cover","offer_id":53120512459088,"sku":"MAJCC81","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"9 - Lightest Cool Blonde - Cool Cover","offer_id":53120512491856,"sku":"MAJCC9","price":8.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/4292\/6416\/files\/154966-shopify.png?v=1780872029"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/4292\/6416\/collections\/ChatGPT_Image_Jun_10_2026_at_04_18_50_PM.png?v=1781620465","url":"https:\/\/haircoandbeauty.co.uk\/collections\/loreal-hair-colour.oembed","provider":"Hairco \u0026 Beauty","version":"1.0","type":"link"}