{"title":"Wella Hair Colour","description":"\u003cp\u003e\u003cstrong\u003eShop Wella Professionals Hair Colour at Trade Prices\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eExplore the full range of \u003cstrong\u003eWella Professionals hair colour\u003c\/strong\u003e, trusted by salons across the UK. From the permanent coverage of \u003cstrong\u003eKoleston Perfect\u003c\/strong\u003e to the demi-permanent tones of \u003cstrong\u003eColor Touch\u003c\/strong\u003e, the zero-lift glossing of \u003cstrong\u003eShinefinity\u003c\/strong\u003e and the luminous results of \u003cstrong\u003eIllumina Color\u003c\/strong\u003e, you'll find the right Wella colour for every service — all at competitive trade prices with fast UK delivery.\u003c\/p\u003e \u003cp\u003eNeed shade help? Explore our \u003ca href=\"https:\/\/haircoandbeauty.co.uk\/blogs\/news\/wella-koleston-perfect-me-shade-guide-how-to-choose-the-right-colour\" title=\"Wella Koleston Perfect Shade Guide\"\u003eWella Koleston Perfect shade guide\u003c\/a\u003e and \u003ca href=\"https:\/\/haircoandbeauty.co.uk\/blogs\/news\/wella-shinefinity-colour-chart-shade-guide\" title=\"Wella Shinefinity Colour Guide\"\u003eShinefinity colour chart\u003c\/a\u003e.\u003c\/p\u003e","products":[{"product_id":"wella-color-touch-creme-lotion","title":"Wella Color Touch Creme Lotion 1.9% 1 Litre","description":"\u003cp\u003eWella Color Touch Creme Lotion 1.9% is specially formulated for use with Wella Color Touch and Wella Color Touch Relights. It revitalises coloured or highlighted hair and keeps colour vibrant and lasting longer.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":51401434136912,"sku":"81639219","price":8.49,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/4292\/6416\/files\/color-touch-1.9.jpg?v=1748303406"},{"product_id":"wella-color-touch-hair-peroxide-4-1l","title":"Wella Color Touch Developer 4% 1 Litre","description":"\u003ch2\u003e\u003cstrong\u003eWella Color Touch Developer 4% 1 Litre (13 Vol) – Demi-Permanent Emulsion\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eWella Color Touch Developer 4% (13 Vol) is a professional creme emulsion formulated for use with Wella Color Touch and Color Touch Plus demi-permanent colour. At 13 volume it gives stronger colour development than 1.9%, for enhanced grey coverage, deeper results and reliable, even tone.\u003c\/p\u003e\n\u003cp\u003eIts smooth creme consistency mixes easily for precise application and beautiful, long-lasting demi-permanent results. This is the 1 Litre salon size.\u003c\/p\u003e\n\u003ch3\u003eWhen to use 4% (13 Vol)\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eEnhanced grey blending and coverage\u003c\/li\u003e\n\u003cli\u003eDeeper, richer demi-permanent results\u003c\/li\u003e\n\u003cli\u003eStronger deposit than 1.9% (6 Vol)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy salons choose Color Touch Developer\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSpecially formulated for the Wella Color Touch system\u003c\/li\u003e\n\u003cli\u003eSmooth creme consistency for easy mixing\u003c\/li\u003e\n\u003cli\u003eEven, predictable colour development\u003c\/li\u003e\n\u003cli\u003eBeautiful, long-lasting demi-permanent colour\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eMix 1:2 (1 part Color Touch + 2 parts emulsion)\u003c\/li\u003e\n\u003cli\u003eApply to towel-dried hair and develop for up to 15–20 minutes (follow the colour pack)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eStock a salon-essential demi-permanent emulsion at trade prices. Next day delivery. No delays.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":51401435480400,"sku":"81639220","price":8.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/4292\/6416\/files\/COLOUR-TOUCH.jpg?v=1748303416"},{"product_id":"wella-welloxon-perfect-pastel-1000ml","title":"Wella Welloxon Perfect Pastel 1.9% 1000ml","description":"\u003ch2\u003e\u003cstrong\u003eWella Welloxon Perfect Pastel 1.9% 1 Litre (6 Vol) – Toning Cream Developer\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eWella Welloxon Perfect Pastel 1.9% (6 Vol) is a professional cream developer designed for gentle, no-lift colour work. Its low 6 volume strength makes it the go-to oxidant for toning, glossing and pastel results with Wella colour.\u003c\/p\u003e\n\u003cp\u003eThe thick, creamy ME+ formula mixes smoothly for even saturation, precise application and easy rinsing, giving predictable, salon-quality tone every time. This is the 1 Litre salon size.\u003c\/p\u003e\n\u003ch3\u003eWhen to use 1.9% (6 Vol)\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eToning blonde, balayage and highlights\u003c\/li\u003e\n\u003cli\u003eSoft, sheer and pastel colour results\u003c\/li\u003e\n\u003cli\u003eRefreshing and glossing with zero lift\u003c\/li\u003e\n\u003cli\u003eUse at 1:2 with Wella Illumina Color for toning\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy salons choose Welloxon Perfect\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eReformulated for optimal results with Koleston Perfect ME+\u003c\/li\u003e\n\u003cli\u003eThick, creamy consistency for easier, faster mixing\u003c\/li\u003e\n\u003cli\u003ePrecise application with great foil adhesion\u003c\/li\u003e\n\u003cli\u003eEasy rinsing and a comfortable client experience\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eMixing ratio depends on the Wella colour used (typically 1:1 with Koleston Perfect, 1:2 with Illumina for toning)\u003c\/li\u003e\n\u003cli\u003eAlways follow the colour pack instructions for ratio and development time\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eStock a salon-essential developer trusted worldwide. Next day delivery. Trade prices. No delays.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":51401558131024,"sku":"81646921","price":8.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/4292\/6416\/files\/Wella-Welloxon-Perfect-Pastel-1.9-1000ml.jpg?v=1748305094"},{"product_id":"wella-color-touch","title":"Wella Color Touch 60ml","description":"\u003ch2 data-end=\"240\" data-start=\"168\" data-section-id=\"1xjrft8\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"240\" data-start=\"171\"\u003eWella Colour Touch 60ml – Professional Demi-Permanent Hair Colour\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-end=\"438\" data-start=\"242\"\u003e\u003cstrong data-end=\"264\" data-start=\"242\"\u003eWella Colour Touch\u003c\/strong\u003e is a \u003cstrong data-end=\"313\" data-start=\"270\"\u003eprofessional demi-permanent hair colour\u003c\/strong\u003e designed for \u003cstrong data-end=\"393\" data-start=\"327\"\u003etrue-to-tone vibrancy, high shine, and natural-looking results\u003c\/strong\u003e — perfect for all hair types and conditions.\u003c\/p\u003e\n\u003cp data-end=\"592\" data-start=\"440\"\u003ePowered by an advanced \u003cstrong data-end=\"486\" data-start=\"463\"\u003eLight²Color Complex\u003c\/strong\u003e, it enhances natural pigment to deliver \u003cstrong data-end=\"591\" data-start=\"527\"\u003emulti-dimensional colour, improved depth, and luminous shine\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-end=\"773\" data-start=\"594\"\u003eThis \u003cstrong data-end=\"629\" data-start=\"599\"\u003eammonia-free cream formula\u003c\/strong\u003e gives you the \u003cstrong data-end=\"696\" data-start=\"644\"\u003evibrancy of permanent colour with low commitment\u003c\/strong\u003e, making it ideal for \u003cstrong data-end=\"772\" data-start=\"718\"\u003emodern salon colour services, glossing, and toning\u003c\/strong\u003e.\u003c\/p\u003e\n\u003chr data-end=\"778\" data-start=\"775\"\u003e\n\u003ch3 data-end=\"821\" data-start=\"780\" data-section-id=\"1djcc62\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"821\" data-start=\"790\"\u003eWhy salons use Colour Touch\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-end=\"1151\" data-start=\"822\"\u003e\n\u003cli data-end=\"878\" data-start=\"822\" data-section-id=\"vxyh87\"\u003ePerfect for \u003cstrong data-end=\"876\" data-start=\"836\"\u003etrue-to-tone, vibrant colour results\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"945\" data-start=\"879\" data-section-id=\"132oe0v\"\u003e\n\u003cstrong data-end=\"908\" data-start=\"881\"\u003eWorks on all hair types\u003c\/strong\u003e (including porous or damaged hair)\u003c\/li\u003e\n\u003cli data-end=\"1010\" data-start=\"946\" data-section-id=\"r717ue\"\u003eIdeal for \u003cstrong data-end=\"1008\" data-start=\"958\"\u003erefreshing colour without permanent commitment\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1054\" data-start=\"1011\" data-section-id=\"1hf2r8z\"\u003eDelivers \u003cstrong data-end=\"1052\" data-start=\"1022\"\u003ehigh shine + smooth finish\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1104\" data-start=\"1055\" data-section-id=\"b467ad\"\u003e\n\u003cstrong data-end=\"1084\" data-start=\"1057\"\u003eUp to 50% grey coverage\u003c\/strong\u003e for soft blending\u003c\/li\u003e\n\u003cli data-end=\"1151\" data-start=\"1105\" data-section-id=\"1kj09v9\"\u003e\n\u003cstrong data-end=\"1129\" data-start=\"1107\"\u003eFade-soft regrowth\u003c\/strong\u003e with no harsh lines\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"1222\" data-start=\"1153\"\u003e\u003cstrong data-end=\"1222\" data-start=\"1156\"\u003eIf you want shine + tone + flexibility, Colour Touch delivers.\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr data-end=\"1227\" data-start=\"1224\"\u003e\n\u003ch3 data-end=\"1267\" data-start=\"1229\" data-section-id=\"8d2whl\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"1267\" data-start=\"1235\"\u003eKey benefits of Colour Touch\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-end=\"1640\" data-start=\"1268\"\u003e\n\u003cli data-end=\"1334\" data-start=\"1268\" data-section-id=\"19dmyxj\"\u003e\u003cstrong data-end=\"1332\" data-start=\"1273\"\u003eDemi-permanent hair colour with natural-looking results\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-end=\"1384\" data-start=\"1335\" data-section-id=\"1gzmgkb\"\u003e\n\u003cstrong data-end=\"1364\" data-start=\"1340\"\u003eUp to 63% more shine\u003c\/strong\u003e vs untreated hair\u003c\/li\u003e\n\u003cli data-end=\"1448\" data-start=\"1385\" data-section-id=\"12qoegf\"\u003e\n\u003cstrong data-end=\"1413\" data-start=\"1390\"\u003eLight²Color Complex\u003c\/strong\u003e for enhanced pigment + dimension\u003c\/li\u003e\n\u003cli data-end=\"1483\" data-start=\"1449\" data-section-id=\"2kvrgt\"\u003e\u003cstrong data-end=\"1481\" data-start=\"1454\"\u003eGrey blending up to 50%\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-end=\"1527\" data-start=\"1484\" data-section-id=\"152sqcu\"\u003e\u003cstrong data-end=\"1525\" data-start=\"1489\"\u003eAmmonia-free hair colour formula\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-end=\"1585\" data-start=\"1528\" data-section-id=\"15968er\"\u003e\u003cstrong data-end=\"1583\" data-start=\"1533\"\u003eWide shade range for full colour customisation\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-end=\"1640\" data-start=\"1586\" data-section-id=\"1840gyi\"\u003e\u003cstrong data-end=\"1638\" data-start=\"1591\"\u003eCream formula for precise, even application\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-end=\"1645\" data-start=\"1642\"\u003e\n\u003ch3 data-end=\"1682\" data-start=\"1647\" data-section-id=\"yrd45w\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-end=\"1682\" data-start=\"1654\"\u003eWhen to use Colour Touch\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp data-end=\"1739\" data-start=\"1684\"\u003eUse \u003cstrong data-end=\"1715\" data-start=\"1688\"\u003eWella Colour Touch 60ml\u003c\/strong\u003e when your client wants:\u003c\/p\u003e\n\u003cul data-end=\"1979\" data-start=\"1741\"\u003e\n\u003cli data-end=\"1790\" data-start=\"1741\" data-section-id=\"1sxwzzb\"\u003e\u003cstrong data-end=\"1788\" data-start=\"1743\"\u003eDemi-permanent colour with low commitment\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-end=\"1842\" data-start=\"1791\" data-section-id=\"yb9542\"\u003eA \u003cstrong data-end=\"1840\" data-start=\"1795\"\u003erefresh between permanent colour services\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1888\" data-start=\"1843\" data-section-id=\"u7372m\"\u003e\u003cstrong data-end=\"1886\" data-start=\"1845\"\u003eHigh shine glossing or toning service\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-end=\"1931\" data-start=\"1889\" data-section-id=\"14zm7yc\"\u003e\u003cstrong data-end=\"1929\" data-start=\"1891\"\u003eColour correction or soft blending\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-end=\"1979\" data-start=\"1932\" data-section-id=\"cn1fes\"\u003e\u003cstrong data-end=\"1977\" data-start=\"1934\"\u003eNatural enhancement with vibrant finish\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2067\" data-start=\"1981\"\u003e\u003cstrong data-end=\"2067\" data-start=\"1984\"\u003ePerfect for modern salon services focused on shine, condition, and flexibility.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Wella","offers":[{"title":"2\/0 - Black (Pure Naturals)","offer_id":51401579462992,"sku":"CT20","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"2\/8 - Black Pearl (Rich Naturals)","offer_id":51401579528528,"sku":"CT28","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"3\/0 - Dark Brown (Pure Naturals)","offer_id":51401579495760,"sku":"CT30","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"3\/66 - Dark Intensive Violet Brown (Vibrant Reds)","offer_id":51401579561296,"sku":"CT366","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"4\/0 - Medium Brown (Pure Naturals)","offer_id":51401579594064,"sku":"CT40","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"4\/57 - Medium Mahogany Brunette Brown (Vibrant Reds)","offer_id":51401579659600,"sku":"CT457","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"4\/6 - Medium Violet Brown (Vibrant Reds)","offer_id":51401579626832,"sku":"CT46","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"4\/71 - Medium Brunette Ash Brown (Deep Browns)","offer_id":51401579692368,"sku":"CT471","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/0 - Light Brown (Pure Naturals)","offer_id":51401579725136,"sku":"CT50","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/1 - Light Ash Brown (Rich Naturals)","offer_id":51401579790672,"sku":"CT51","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/3 - Light Gold Brown (Rich Naturals)","offer_id":51401579823440,"sku":"CT53","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/37 - Light Gold Brunette Brown (Rich Naturals)","offer_id":51401579856208,"sku":"CT537","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/4 - Light Red Brown (Vibrant Reds)","offer_id":51401579888976,"sku":"CT54","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/5 - Light Mahogany Brown (Vibrant Reds)","offer_id":51401579757904,"sku":"CT55","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/66 - Light Intensive Violet Brown (Vibrant Reds)","offer_id":51401579954512,"sku":"CT566","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/73 - Light Brunette Gold Brown (Deep Browns)","offer_id":51401579921744,"sku":"CT573","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/75 - Light Brunette Mahogany Brown (Deep Browns)","offer_id":51401579987280,"sku":"CT575","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/97 - Light Cendre Brunette Blonde (Rich Naturals)","offer_id":51401580020048,"sku":"CT597","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/0 - Dark Blonde (Pure Naturals)","offer_id":51401580052816,"sku":"CT60","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/3 - Dark Gold Blonde (Rich Naturals)","offer_id":51401580085584,"sku":"CT63","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/35 - Dark Gold Mahogany Blonde (Rich Naturals)","offer_id":51401580118352,"sku":"CT635","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/37 - Dark Gold Brunette Blonde (Rich Naturals)","offer_id":51401580151120,"sku":"CT637","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/4 - Dark Red Blonde (Vibrant Reds)","offer_id":51401580183888,"sku":"CT64","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/47 - Dark Red Brunette Blonde (Vibrant Reds)","offer_id":51401580216656,"sku":"CT647","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/7 - Dark Brunette Blonde (Deep Browns)","offer_id":51401580249424,"sku":"CT67","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/71 - Dark Brunette Ash Blonde (Deep Browns)","offer_id":51401580282192,"sku":"CT671","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/73 - Dark Brunette Gold Blonde (Deep Browns)","offer_id":51401580314960,"sku":"CT673","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/75 - Dark Brunette Mahogany Blonde (Deep Browns)","offer_id":51401580347728,"sku":"CT675","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"7\/0 - Medium Blonde (Pure Naturals)","offer_id":51401580380496,"sku":"CT70","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"7\/03 - Medium Natural Gold Blonde (Pure Naturals)","offer_id":51401580413264,"sku":"CT703","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"7\/1 - Medium Ash blonde (Rich Naturals)","offer_id":51401580446032,"sku":"CT71","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"7\/3 - Medium Gold Blonde (Rich Naturals)","offer_id":51401580478800,"sku":"CT73","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"7\/4 - Medium Red Blonde (Vibrant Reds)","offer_id":51401580511568,"sku":"CT74","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"7\/43 - Medium Red Gold Blonde (Vibrant Reds)","offer_id":51401580544336,"sku":"CT743","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"7\/47 - Medium Brunette Blonde (Vibrant Reds)","offer_id":51401580577104,"sku":"CT747","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"7\/7 - Medium Brunette Blonde (Deep Browns)","offer_id":51401580609872,"sku":"CT77","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"7\/73 - Medium Brunette Gold Blonde (Deep Browns)","offer_id":51401580642640,"sku":"CT773","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"7\/75 - Medium Brunette Mahogany Blonde (Deep Browns)","offer_id":51401580675408,"sku":"CT775","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"7\/86 Medium Blonde Pearl Violet (Rich Naturals)","offer_id":51401580708176,"sku":"CT786","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"7\/89 - Medium Pearl Cendre Blonde (Rich Naturals)","offer_id":51401580740944,"sku":"CT789","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"7\/97 - Medium Cendre Brunette Blonde (Rich Naturals)","offer_id":51401580773712,"sku":"CT797","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"8\/0 - Light Blonde (Pure Naturals)","offer_id":51401580806480,"sku":"CT80","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"8\/05 - Light Blonde Natural Mahogany","offer_id":52612695818576,"sku":"CT805","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"8\/38 - Light Gold Pearl Blonde (Pure Naturals)","offer_id":51401580839248,"sku":"CT838","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"8\/43 - Light Red Gold Blonde (Vibrant Reds)","offer_id":51401580872016,"sku":"CT843","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"8\/71 - Light Brunette Ash Blonde (Deep 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Its thick, creamy consistency ensures reliable, even colour development with every service.\u003c\/p\u003e\n\u003cp\u003eThis 1 Litre salon size is available in four volumes so you can control lift and coverage to suit the service.\u003c\/p\u003e\n\u003ch3\u003eVolume guide\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e4% (13 Vol)\u003c\/strong\u003e – tone-on-tone and grey coverage with minimal lift\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e6% (20 Vol)\u003c\/strong\u003e – grey coverage and up to 2 levels of lift\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e9% (30 Vol)\u003c\/strong\u003e – up to 3 levels of lift\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e12% (40 Vol)\u003c\/strong\u003e – maximum lift for high-lift and lightening services\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy salons choose Welloxon Perfect\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eReformulated for optimal results with Koleston Perfect ME+\u003c\/li\u003e\n\u003cli\u003eThick, creamy consistency for easier, faster mixing\u003c\/li\u003e\n\u003cli\u003ePrecise application with great foil adhesion\u003c\/li\u003e\n\u003cli\u003eEasy rinsing and a comfortable client experience\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eMix 1:1 with Koleston Perfect ME+ (1:2 for Special Blonde shades)\u003c\/li\u003e\n\u003cli\u003eAlways follow the colour pack instructions for ratio and development time\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eStock a salon-essential developer trusted worldwide. Next day delivery. Trade prices. No delays.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"13Vol (4%)","offer_id":51401593061712,"sku":"99350115241","price":8.49,"currency_code":"GBP","in_stock":true},{"title":"20Vol (6%)","offer_id":51401593094480,"sku":"99350115265","price":8.49,"currency_code":"GBP","in_stock":true},{"title":"30Vol (9%)","offer_id":51401593127248,"sku":"99350115246","price":8.49,"currency_code":"GBP","in_stock":true},{"title":"40Vol (12%)","offer_id":51401593160016,"sku":"99350115244","price":8.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/4292\/6416\/files\/868W1L.jpg?v=1780661911"},{"product_id":"wella-illumina-60ml","title":"Wella Illumina 60ml","description":"\u003ch2\u003e\u003cstrong\u003eWella Illumina Color 60ml – Luminous Permanent Hair Colour with Natural Shine\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eWella Illumina Color 60ml is a premium \u003cstrong\u003epermanent hair colour\u003c\/strong\u003e that delivers \u003cstrong\u003eluminous, natural-looking results with exceptional shine\u003c\/strong\u003e and improved hair protection. Powered by \u003cstrong\u003eMicrolight Technology\u003c\/strong\u003e, it protects the hair cuticle during colouring, leaving hair smooth, clear and light-reflective for colour that looks illuminated from within in any light.\u003c\/p\u003e\n\u003cp\u003eWith \u003cstrong\u003e31 intermixable shades\u003c\/strong\u003e, Illumina lets colourists create an almost infinite range of tones — from soft natural depth to cool blonde toning — with \u003cstrong\u003eup to 100% grey coverage\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch3\u003eKey benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eLuminous, natural-looking colour with a high-shine, light-reflective finish\u003c\/li\u003e\n\u003cli\u003eUp to 100% grey\/white hair coverage\u003c\/li\u003e\n\u003cli\u003eMicrolight Technology protects the hair cuticle\u003c\/li\u003e\n\u003cli\u003eLeaves hair smooth, soft and healthy-looking\u003c\/li\u003e\n\u003cli\u003e31 intermixable shades for limitless colour creativity\u003c\/li\u003e\n\u003cli\u003eProfessional permanent performance, suitable for all hair types\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhat is Illumina Color used for?\u003c\/h3\u003e\n\u003cp\u003eIllumina is ideal for natural, high-shine colour services, including:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSoft, natural-looking permanent colour\u003c\/li\u003e\n\u003cli\u003eBlonde toning and refreshing\u003c\/li\u003e\n\u003cli\u003eEnhancing natural depth and dimension\u003c\/li\u003e\n\u003cli\u003eFull-head colour and regrowth applications\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cp\u003eStandard mixing is \u003cstrong\u003e1:1\u003c\/strong\u003e with \u003ca href=\"https:\/\/haircoandbeauty.co.uk\/products\/welloxon-perfect-creme-developer\"\u003eWelloxon Perfect Developer\u003c\/a\u003e; for blonde toning, mix \u003cstrong\u003e1:2\u003c\/strong\u003e with \u003ca href=\"https:\/\/haircoandbeauty.co.uk\/products\/wella-welloxon-perfect-pastel-1000ml\"\u003eWelloxon Perfect Pastel Developer\u003c\/a\u003e. Always use with Welloxon Perfect Developer and do not mix with \u003ca href=\"https:\/\/haircoandbeauty.co.uk\/products\/wella-koleston-perfect-me\"\u003eKoleston Perfect\u003c\/a\u003e. Development time is 30–40 minutes. Always carry out an allergy alert test 48 hours before use.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTrade prices. Next day delivery available.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Wella","offers":[{"title":"4\/ - Medium Brown","offer_id":51401602269520,"sku":"IL4","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"5\/ - Light Brown","offer_id":51401602302288,"sku":"IL5","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"5\/02 - Light Brown Natural Matt","offer_id":51401602335056,"sku":"IL502","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"5\/7 - Light Brown Brown","offer_id":51401602367824,"sku":"IL57","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"5\/35 - Light Gold Mahogany Brown","offer_id":51401602400592,"sku":"IL535","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"6\/16 - Dark Ash Violet Blonde","offer_id":51401602433360,"sku":"IL616","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"5\/43 - Light Red Gold 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data-end=\"1193\"\u003e🎯 \u003cstrong data-start=\"1146\" data-end=\"1191\"\u003eBoosts grey blending and coverage results\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"y4k5xr\" data-start=\"1194\" data-end=\"1245\"\u003e💧 \u003cstrong data-start=\"1199\" data-end=\"1243\"\u003eSmooth cream consistency for easy mixing\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"e6yw0q\" data-start=\"1246\" data-end=\"1299\"\u003e🔄 \u003cstrong data-start=\"1251\" data-end=\"1297\"\u003eConsistent, predictable colour performance\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"19plgno\" data-start=\"1300\" data-end=\"1364\"\u003e🧴 \u003cstrong data-start=\"1305\" data-end=\"1362\"\u003e1 Litre salon size – cost-effective for professionals\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"vd8nfz\" data-start=\"1365\" data-end=\"1414\"\u003e🎨 Designed for \u003cstrong data-start=\"1383\" data-end=\"1412\"\u003eWella Colour Touch system\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1416\" data-end=\"1419\"\u003e\n\u003ch3 data-section-id=\"1wd0uwu\" data-start=\"1421\" data-end=\"1456\"\u003e\u003cspan role=\"text\"\u003e🎯 \u003cstrong data-start=\"1428\" data-end=\"1456\"\u003eWhen to use 4% Developer\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1458\" data-end=\"1508\"\u003eUse \u003cstrong data-start=\"1462\" data-end=\"1502\"\u003eWella Colour Touch Plus Developer 4%\u003c\/strong\u003e when:\u003c\/p\u003e\n\u003cul data-start=\"1510\" data-end=\"1762\"\u003e\n\u003cli data-section-id=\"11u6aq0\" data-start=\"1510\" data-end=\"1549\"\u003eYou need \u003cstrong data-start=\"1521\" data-end=\"1547\"\u003eenhanced grey coverage\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1ad9471\" data-start=\"1550\" data-end=\"1596\"\u003eYou want \u003cstrong data-start=\"1561\" data-end=\"1594\"\u003edeeper, richer colour results\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1l4gi0k\" data-start=\"1597\" data-end=\"1642\"\u003eWorking with \u003cstrong data-start=\"1612\" data-end=\"1640\"\u003eColour Touch Plus shades\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"r5lntq\" data-start=\"1643\" data-end=\"1701\"\u003ePerforming \u003cstrong data-start=\"1656\" data-end=\"1699\"\u003efull colour refresh or root application\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"iqbj1o\" data-start=\"1702\" data-end=\"1762\"\u003eClients require \u003cstrong data-start=\"1720\" data-end=\"1760\"\u003emore intensity than 1.9% can deliver\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1764\" data-end=\"1830\"\u003e👉 \u003cstrong data-start=\"1767\" data-end=\"1830\"\u003eBest choice for stronger deposit and grey-focused services.\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr data-start=\"1832\" data-end=\"1835\"\u003e\n\u003ch3 data-section-id=\"ygvi27\" data-start=\"1837\" data-end=\"1857\"\u003e\u003cspan role=\"text\"\u003e⚡ \u003cstrong data-start=\"1843\" data-end=\"1857\"\u003eHow to Use\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1858\" data-end=\"2019\"\u003e\n\u003cli data-section-id=\"7lswuv\" data-start=\"1858\" data-end=\"1918\"\u003eMix \u003cstrong data-start=\"1864\" data-end=\"1877\"\u003e1:2 ratio\u003c\/strong\u003e\u003cbr data-start=\"1877\" data-end=\"1880\"\u003e👉 1 part colour + 2 parts developer\u003c\/li\u003e\n\u003cli data-section-id=\"gwunqp\" data-start=\"1919\" data-end=\"1959\"\u003eApply to \u003cstrong data-start=\"1930\" data-end=\"1957\"\u003edry or towel-dried hair\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"17cbrg5\" data-start=\"1960\" data-end=\"2019\"\u003eProcess for \u003cstrong data-start=\"1974\" data-end=\"1991\"\u003e15–20 minutes\u003c\/strong\u003e (up to 25 mins if needed)\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":51401702867280,"sku":"99350115208","price":8.49,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/4292\/6416\/files\/Color-Touch-Plus-Creme-Lotion-4-litre.jpg?v=1748306911"},{"product_id":"wella-color-touch-plus-60ml","title":"Wella Color Touch Plus 60ml","description":"\u003ch2 data-section-id=\"m6dulr\" data-start=\"169\" data-end=\"260\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"172\" data-end=\"260\"\u003eWella Colour Touch Plus 60ml – Demi-Permanent Hair Colour for Enhanced Grey Coverage\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"262\" data-end=\"499\"\u003e\u003cstrong data-start=\"262\" data-end=\"289\"\u003eWella Colour Touch Plus\u003c\/strong\u003e is a \u003cstrong data-start=\"295\" data-end=\"338\"\u003eprofessional demi-permanent hair colour\u003c\/strong\u003e designed for \u003cstrong data-start=\"352\" data-end=\"416\"\u003ericher depth, stronger grey coverage, and high-shine results\u003c\/strong\u003e — perfect for clients needing more coverage without switching to permanent colour.\u003c\/p\u003e\n\u003cp data-start=\"501\" data-end=\"707\"\u003eFormulated with advanced colour technology, Colour Touch Plus delivers \u003cstrong data-start=\"572\" data-end=\"652\"\u003emore intensity and coverage on resistant or higher percentages of white hair\u003c\/strong\u003e, while maintaining a \u003cstrong data-start=\"674\" data-end=\"706\"\u003esoft, natural-looking finish\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"709\" data-end=\"898\"\u003eThis \u003cstrong data-start=\"714\" data-end=\"744\"\u003eammonia-free cream formula\u003c\/strong\u003e provides the \u003cstrong data-start=\"758\" data-end=\"824\"\u003eperformance of permanent colour with the flexibility of a demi\u003c\/strong\u003e, making it ideal for \u003cstrong data-start=\"846\" data-end=\"897\"\u003emodern salon grey blending and refresh services\u003c\/strong\u003e.\u003c\/p\u003e\n\u003chr data-start=\"900\" data-end=\"903\"\u003e\n\u003ch3 data-section-id=\"1oodu74\" data-start=\"905\" data-end=\"951\"\u003e\u003cspan role=\"text\"\u003e💇♀️ \u003cstrong data-start=\"915\" data-end=\"951\"\u003eWhy salons use Colour Touch Plus\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-start=\"952\" data-end=\"1240\"\u003e\n\u003cli data-section-id=\"1svy5kt\" data-start=\"952\" data-end=\"992\"\u003e\u003cstrong data-start=\"954\" data-end=\"990\"\u003eEnhanced grey coverage up to 70%\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"1aaz5hn\" data-start=\"993\" data-end=\"1047\"\u003eIdeal for \u003cstrong data-start=\"1005\" data-end=\"1045\"\u003eresistant or high white hair clients\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1lt4ock\" data-start=\"1048\" data-end=\"1094\"\u003eDelivers \u003cstrong data-start=\"1059\" data-end=\"1092\"\u003ericher, deeper colour results\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"bhg0ik\" data-start=\"1095\" data-end=\"1152\"\u003ePerfect for \u003cstrong data-start=\"1109\" data-end=\"1150\"\u003elow-commitment grey blending services\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"18wmz9a\" data-start=\"1153\" data-end=\"1194\"\u003e\n\u003cstrong data-start=\"1155\" data-end=\"1172\"\u003eSoft regrowth\u003c\/strong\u003e with no harsh lines\u003c\/li\u003e\n\u003cli data-section-id=\"1xg7y4c\" data-start=\"1195\" data-end=\"1240\"\u003eMaintains \u003cstrong data-start=\"1207\" data-end=\"1238\"\u003ehigh shine + natural finish\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1242\" data-end=\"1309\"\u003e👉 \u003cstrong data-start=\"1245\" data-end=\"1309\"\u003eWhen standard demi isn’t enough, Colour Touch Plus steps up.\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr data-start=\"1311\" data-end=\"1314\"\u003e\n\u003ch3 data-section-id=\"1agjc2r\" data-start=\"1316\" data-end=\"1359\"\u003e\u003cspan role=\"text\"\u003e✨ \u003cstrong data-start=\"1322\" data-end=\"1359\"\u003eKey benefits of Colour Touch Plus\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1360\" data-end=\"1700\"\u003e\n\u003cli data-section-id=\"w6lj5e\" data-start=\"1360\" data-end=\"1425\"\u003e🎯 \u003cstrong data-start=\"1365\" data-end=\"1423\"\u003eDemi-permanent hair colour with stronger grey coverage\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"j7ttkr\" data-start=\"1426\" data-end=\"1466\"\u003e🎨 \u003cstrong data-start=\"1431\" data-end=\"1464\"\u003eUp to 70% white hair coverage\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1nkwvko\" data-start=\"1467\" data-end=\"1503\"\u003e💧 \u003cstrong data-start=\"1472\" data-end=\"1501\"\u003eHigh shine, smooth finish\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"152sqcu\" data-start=\"1504\" data-end=\"1547\"\u003e🌿 \u003cstrong data-start=\"1509\" data-end=\"1545\"\u003eAmmonia-free hair colour formula\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"cyalrg\" data-start=\"1548\" data-end=\"1596\"\u003e🎨 \u003cstrong data-start=\"1553\" data-end=\"1594\"\u003eNatural-looking, true-to-tone results\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1840gyi\" data-start=\"1597\" data-end=\"1651\"\u003e🧴 \u003cstrong data-start=\"1602\" data-end=\"1649\"\u003eCream formula for precise, even application\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"tcpweq\" data-start=\"1652\" data-end=\"1700\"\u003e🔄 \u003cstrong data-start=\"1657\" data-end=\"1698\"\u003eSoft fade with no harsh regrowth line\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1702\" data-end=\"1705\"\u003e\n\u003ch3 data-section-id=\"1hemb72\" data-start=\"1707\" data-end=\"1747\"\u003e\u003cspan role=\"text\"\u003e🎯 \u003cstrong data-start=\"1714\" data-end=\"1747\"\u003eWhen to use Colour Touch Plus\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1749\" data-end=\"1809\"\u003eUse \u003cstrong data-start=\"1753\" data-end=\"1785\"\u003eWella Colour Touch Plus 60ml\u003c\/strong\u003e when your client wants:\u003c\/p\u003e\n\u003cul data-start=\"1811\" data-end=\"2060\"\u003e\n\u003cli data-section-id=\"16x645k\" data-start=\"1811\" data-end=\"1873\"\u003e\u003cstrong data-start=\"1813\" data-end=\"1871\"\u003eMore grey coverage than standard demi-permanent colour\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"zovw8k\" data-start=\"1874\" data-end=\"1924\"\u003eA \u003cstrong data-start=\"1878\" data-end=\"1922\"\u003esofter alternative to permanent hair dye\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"ezik9\" data-start=\"1925\" data-end=\"1966\"\u003e\u003cstrong data-start=\"1927\" data-end=\"1964\"\u003eBlended, natural-looking regrowth\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"1095eqd\" data-start=\"1967\" data-end=\"2013\"\u003e\u003cstrong data-start=\"1969\" data-end=\"2011\"\u003eLow-commitment colour with added depth\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"unlajn\" data-start=\"2014\" data-end=\"2060\"\u003e\u003cstrong data-start=\"2016\" data-end=\"2058\"\u003eGrey blending with shine and condition\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2062\" data-end=\"2144\"\u003e👉 \u003cstrong data-start=\"2065\" data-end=\"2144\"\u003ePerfect for clients transitioning from permanent colour or increasing grey.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Wella","offers":[{"title":"44\/07 - Intense Medium Natural Brunette Brown","offer_id":51401983459664,"sku":"CTP4407","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"55\/04 - Intense Light Natural Red Brown","offer_id":51401983426896,"sku":"CTP5504","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"55\/07 - Intense Light Natural Brunette Brown","offer_id":51401983394128,"sku":"CTP5507","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"66\/07 - Intense Dark Natural Brunette Blonde","offer_id":51401983361360,"sku":"CTP6607","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"77\/07 - Intense Medium Natural Brunette Blonde","offer_id":51401983328592,"sku":"CTP7707","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"88\/07 - Intense Light Natural Brunette Blonde","offer_id":51401983295824,"sku":"CTP8807","price":7.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/4292\/6416\/files\/Wella-Color-Touch-Plus-60ml.jpg?v=1748308895"},{"product_id":"wella-color-touch-special-mix","title":"Wella Color Touch Special Mix 60ml","description":"\u003ch2\u003eWella Color Touch Special Mix is the Number 1 Demi-Permanent colour from Wella Professionals.\u003c\/h2\u003e\n\u003cp\u003eIt's an ammonia-free gentle cream formula that provides excellent grey coverage, colour correction and natural colour enhancement. Color Touch features Light2Color Complex which enhances the colour of hair pigment by up to 57% whilst generating 63% more shine. Natural lipids leave hair in great condition to create brilliant shine and vibrant colour.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"0\/68 - Violet Pearl","offer_id":51401986670928,"sku":"CT068","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"0\/88 - Intense Blue","offer_id":51401986703696,"sku":"CT088","price":7.29,"currency_code":"GBP","in_stock":false},{"title":"0\/56 - Purple Fire","offer_id":51401986736464,"sku":"CT056","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"0\/45 - Red","offer_id":51401986769232,"sku":"CT045","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"0\/34 - Gold Red","offer_id":51401986802000,"sku":"CT034","price":7.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/4292\/6416\/files\/ct-sm.png?v=1748308917"},{"product_id":"wella-illumina-opal-essence-silver-mauve-60ml","title":"Wella Illumina Opal Essence 60ml","description":"\u003ch2 data-section-id=\"rum2in\" data-start=\"0\" data-end=\"91\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"3\" data-end=\"91\"\u003eWella Illumina Opal Essence 60ml – Metallic Sheen, Opalescent Tones, Luminous Finish\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"93\" data-end=\"266\"\u003eWella Illumina Opal Essence 60ml is a professional \u003cstrong data-start=\"144\" data-end=\"178\"\u003epermanent hair colour enhancer\u003c\/strong\u003e designed to create \u003cstrong data-start=\"198\" data-end=\"265\"\u003emetallic, milky tones with soft warm and cool light reflections\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"268\" data-end=\"468\"\u003ePart of the Illumina Color family, Opal Essence delivers a unique \u003cstrong data-start=\"334\" data-end=\"360\"\u003eno-depth colour result\u003c\/strong\u003e, perfect for achieving \u003cstrong data-start=\"384\" data-end=\"422\"\u003emodern, sheer, opalescent finishes\u003c\/strong\u003e that shift beautifully in different lighting.\u003c\/p\u003e\n\u003chr data-start=\"470\" data-end=\"473\"\u003e\n\u003ch2 data-section-id=\"1souf31\" data-start=\"475\" data-end=\"511\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"481\" data-end=\"511\"\u003eKey Benefits (At a Glance)\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"513\" data-end=\"805\"\u003e\n\u003cli data-section-id=\"dg9zdy\" data-start=\"513\" data-end=\"551\"\u003eCreates a \u003cstrong data-start=\"525\" data-end=\"549\"\u003emetallic milky sheen\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1hajr2u\" data-start=\"552\" data-end=\"611\"\u003e\n\u003cstrong data-start=\"554\" data-end=\"574\"\u003eOpalescent tones\u003c\/strong\u003e with warm + cool light reflections\u003c\/li\u003e\n\u003cli data-section-id=\"3ot0cj\" data-start=\"612\" data-end=\"673\"\u003e\n\u003cstrong data-start=\"614\" data-end=\"644\"\u003eNo-depth colour technology\u003c\/strong\u003e for sheer, modern finishes\u003c\/li\u003e\n\u003cli data-section-id=\"f4hda2\" data-start=\"674\" data-end=\"717\"\u003eEnhances \u003cstrong data-start=\"685\" data-end=\"715\"\u003elight reflection and shine\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"9eegq7\" data-start=\"718\" data-end=\"764\"\u003eLeaves hair \u003cstrong data-start=\"732\" data-end=\"762\"\u003esmooth, soft, and luminous\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1597h2j\" data-start=\"765\" data-end=\"805\"\u003eIdeal for \u003cstrong data-start=\"777\" data-end=\"805\"\u003ecreative colour services\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"807\" data-end=\"810\"\u003e\n\u003ch2 data-section-id=\"xlthd0\" data-start=\"812\" data-end=\"851\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"817\" data-end=\"851\"\u003eWhat is Opal Essence used for?\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"853\" data-end=\"933\"\u003eOpal Essence is designed to \u003cstrong data-start=\"881\" data-end=\"932\"\u003etransform tone and reflect without adding depth\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"935\" data-end=\"947\"\u003ePerfect for:\u003c\/p\u003e\n\u003cul data-start=\"948\" data-end=\"1147\"\u003e\n\u003cli data-section-id=\"1vbmoi4\" data-start=\"948\" data-end=\"1006\"\u003eCreating \u003cstrong data-start=\"959\" data-end=\"1004\"\u003emetallic, pearlescent hair colour effects\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1oaskdn\" data-start=\"1007\" data-end=\"1048\"\u003eSoftening or diffusing existing tones\u003c\/li\u003e\n\u003cli data-section-id=\"6a4tk4\" data-start=\"1049\" data-end=\"1092\"\u003eEnhancing \u003cstrong data-start=\"1061\" data-end=\"1090\"\u003eblonde and lightened hair\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"19x6lx9\" data-start=\"1093\" data-end=\"1147\"\u003eCustomising colour when mixed with Illumina shades\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1149\" data-end=\"1152\"\u003e\n\u003ch2 data-section-id=\"zlsifj\" data-start=\"1154\" data-end=\"1183\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1160\" data-end=\"1183\"\u003eFlexible Colour Use\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1185\" data-end=\"1367\"\u003e\n\u003cli data-section-id=\"1n17vha\" data-start=\"1185\" data-end=\"1232\"\u003eUse \u003cstrong data-start=\"1191\" data-end=\"1200\"\u003ealone\u003c\/strong\u003e for sheer, opalescent results\u003c\/li\u003e\n\u003cli data-section-id=\"2ryxaw\" data-start=\"1233\" data-end=\"1367\"\u003eMix with \u003cstrong data-start=\"1244\" data-end=\"1262\"\u003eIllumina Color\u003c\/strong\u003e to:\n\u003cul data-start=\"1269\" data-end=\"1367\"\u003e\n\u003cli data-section-id=\"1q86lt\" data-start=\"1269\" data-end=\"1297\"\u003eAdd \u003cstrong data-start=\"1275\" data-end=\"1295\"\u003emetallic reflect\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1q2suhe\" data-start=\"1300\" data-end=\"1325\"\u003eSoften tone intensity\u003c\/li\u003e\n\u003cli data-section-id=\"in1rnt\" data-start=\"1328\" data-end=\"1367\"\u003eCreate \u003cstrong data-start=\"1337\" data-end=\"1367\"\u003ecustomised colour finishes\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1369\" data-end=\"1435\"\u003e- Opens up \u003cstrong data-start=\"1381\" data-end=\"1435\"\u003enew colour possibilities for modern salon services\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr data-start=\"1437\" data-end=\"1440\"\u003e\n\u003ch2 data-section-id=\"tfl3va\" data-start=\"1442\" data-end=\"1473\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1448\" data-end=\"1473\"\u003eMicrolight Technology\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1475\" data-end=\"1627\"\u003e\n\u003cli data-section-id=\"knrov4\" data-start=\"1475\" data-end=\"1530\"\u003eHelps protect the \u003cstrong data-start=\"1495\" data-end=\"1528\"\u003ehair cuticle during colouring\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1mcdmuv\" data-start=\"1531\" data-end=\"1575\"\u003eLeaves hair surface \u003cstrong data-start=\"1553\" data-end=\"1573\"\u003esmooth and clear\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1w9hy5x\" data-start=\"1576\" data-end=\"1627\"\u003eMaximises \u003cstrong data-start=\"1588\" data-end=\"1627\"\u003elight reflection for luminous shine\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1629\" data-end=\"1683\"\u003e-  Result: \u003cstrong data-start=\"1640\" data-end=\"1683\"\u003eHair that looks illuminated from within\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr data-start=\"1685\" data-end=\"1688\"\u003e\n\u003ch2 data-section-id=\"17v81sm\" data-start=\"1690\" data-end=\"1730\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1696\" data-end=\"1730\"\u003eWhy salons choose Opal Essence\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1732\" data-end=\"1925\"\u003e\n\u003cli data-section-id=\"xu9pje\" data-start=\"1732\" data-end=\"1782\"\u003eOn-trend \u003cstrong data-start=\"1743\" data-end=\"1780\"\u003emetallic and sheer colour results\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"p5toul\" data-start=\"1783\" data-end=\"1833\"\u003ePerfect for \u003cstrong data-start=\"1797\" data-end=\"1831\"\u003ecreative, fashion-led services\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"yd5rkd\" data-start=\"1834\" data-end=\"1890\"\u003eEnhances \u003cstrong data-start=\"1845\" data-end=\"1888\"\u003eshine without adding heaviness or depth\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"13dp34c\" data-start=\"1891\" data-end=\"1925\"\u003eIdeal for \u003cstrong data-start=\"1903\" data-end=\"1925\"\u003ecustom colour work\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1927\" data-end=\"1930\"\u003e\n\u003ch2 data-section-id=\"uhsv0g\" data-start=\"1932\" data-end=\"1966\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1938\" data-end=\"1966\"\u003eProfessional Performance\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1968\" data-end=\"2114\"\u003e\n\u003cli data-section-id=\"jxm25r\" data-start=\"1968\" data-end=\"2025\"\u003eWorks seamlessly within the \u003cstrong data-start=\"1998\" data-end=\"2023\"\u003eIllumina Color system\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"pgxx16\" data-start=\"2026\" data-end=\"2061\"\u003eSuitable for \u003cstrong data-start=\"2041\" data-end=\"2059\"\u003eall hair types\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"zapare\" data-start=\"2062\" data-end=\"2114\"\u003eDelivers \u003cstrong data-start=\"2073\" data-end=\"2114\"\u003esoft, reflective, high-shine finishes\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"2116\" data-end=\"2119\"\u003e\n\u003ch2 data-section-id=\"68479p\" data-start=\"2121\" data-end=\"2159\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"2127\" data-end=\"2159\"\u003eUpgrade your colour services\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"2161\" data-end=\"2322\"\u003eCreate \u003cstrong data-start=\"2168\" data-end=\"2240\"\u003emodern metallic, opalescent hair colour with high shine and softness\u003c\/strong\u003e using Wella Illumina Opal Essence.\u003cbr data-start=\"2275\" data-end=\"2278\"\u003eNext day delivery. Trade prices. No delays.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Silver Mauve","offer_id":51963457765712,"sku":"ILSM","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"Titanium Rose","offer_id":51963457798480,"sku":"ILTR","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"Copper Peach","offer_id":51963457831248,"sku":"ILCP","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"Chrome Olive","offer_id":51963457864016,"sku":"ILCO","price":8.5,"currency_code":"GBP","in_stock":true},{"title":"Platinum Lily","offer_id":51963457896784,"sku":"ILPL","price":8.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/4292\/6416\/files\/wella_professionals_illumina_opal-essence_60ml_j27yxanvtkbflb1v.jpg?v=1780658082"},{"product_id":"wella-color-touch-developer-4-500ml","title":"Wella Color Touch Developer 4% 500ml","description":"\u003ch2\u003e\u003cstrong\u003eWella Color Touch Developer 4% 500ml (13 Vol) – Demi-Permanent Emulsion\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eWella Color Touch Developer 4% (13 Vol) is a professional creme emulsion formulated for use with Wella Color Touch and Color Touch Plus demi-permanent colour. At 13 volume it gives stronger colour development than 1.9%, for enhanced grey coverage, deeper results and reliable, even tone.\u003c\/p\u003e\n\u003cp\u003eIts smooth creme consistency mixes easily for precise application and beautiful, long-lasting demi-permanent results. 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Next day delivery. No delays.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":51402718314832,"sku":"99350182510","price":8.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/4292\/6416\/files\/COLOR-TOUCH-4-500ML.jpg?v=1748312468"},{"product_id":"wella-color-touch-creme-lotion-1-9-500ml","title":"Wella Color Touch Creme Lotion 1.9% 500ml","description":"\u003ch2 data-section-id=\"mt28qg\" data-start=\"160\" data-end=\"236\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"163\" data-end=\"236\"\u003eWella Colour Touch Creme Lotion 1.9% 500ml – Demi-Permanent Developer\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"238\" data-end=\"464\"\u003e\u003cstrong data-start=\"238\" data-end=\"286\"\u003eWella Colour Touch Creme Lotion 1.9% (6 Vol)\u003c\/strong\u003e is a \u003cstrong data-start=\"292\" data-end=\"318\"\u003eprofessional developer\u003c\/strong\u003e designed for use with 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data-end=\"935\"\u003epre-lightened, porous or sensitised hair\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"939\" data-end=\"1006\"\u003e👉 \u003cstrong data-start=\"942\" data-end=\"1006\"\u003eWhen you want tone + shine without depth, 1.9% is the go-to.\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr data-start=\"1008\" data-end=\"1011\"\u003e\n\u003ch3 data-section-id=\"12h8ttp\" data-start=\"1013\" data-end=\"1035\"\u003e\u003cspan role=\"text\"\u003e✨ \u003cstrong data-start=\"1019\" data-end=\"1035\"\u003eKey benefits\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1036\" data-end=\"1344\"\u003e\n\u003cli data-section-id=\"p6pks5\" data-start=\"1036\" data-end=\"1102\"\u003e🧪 \u003cstrong data-start=\"1041\" data-end=\"1074\"\u003e1.9% (6 Vol) developer lotion\u003c\/strong\u003e for demi-permanent colour\u003c\/li\u003e\n\u003cli data-section-id=\"d3fx2t\" data-start=\"1103\" data-end=\"1149\"\u003e💧 \u003cstrong data-start=\"1108\" data-end=\"1147\"\u003eHigh shine, gloss-enhancing results\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1et3xa3\" data-start=\"1150\" data-end=\"1194\"\u003e🎨 \u003cstrong data-start=\"1155\" data-end=\"1192\"\u003eControlled, subtle colour deposit\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"jxxy5i\" data-start=\"1195\" data-end=\"1237\"\u003e🌿 \u003cstrong data-start=\"1200\" data-end=\"1235\"\u003eGentle formula for frequent use\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"12kspxx\" data-start=\"1238\" data-end=\"1294\"\u003e🧴 \u003cstrong data-start=\"1243\" data-end=\"1292\"\u003e500ml salon size – ideal for regular services\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"3tgps8\" data-start=\"1295\" data-end=\"1344\"\u003e🎯 Designed for \u003cstrong data-start=\"1313\" data-end=\"1342\"\u003eWella Colour Touch system\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1346\" data-end=\"1349\"\u003e\n\u003ch3 data-section-id=\"qo7c6k\" data-start=\"1351\" data-end=\"1388\"\u003e\u003cspan role=\"text\"\u003e🎯 \u003cstrong data-start=\"1358\" data-end=\"1388\"\u003eWhen to use 1.9% Developer\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1390\" data-end=\"1458\"\u003eUse \u003cstrong data-start=\"1394\" data-end=\"1434\"\u003eWella Colour Touch Creme Lotion 1.9%\u003c\/strong\u003e when your client wants:\u003c\/p\u003e\n\u003cul data-start=\"1460\" data-end=\"1684\"\u003e\n\u003cli data-section-id=\"fuls39\" data-start=\"1460\" data-end=\"1505\"\u003e\u003cstrong data-start=\"1462\" data-end=\"1503\"\u003eToning blonde, balayage or highlights\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"d7lcgz\" data-start=\"1506\" data-end=\"1551\"\u003eA \u003cstrong data-start=\"1510\" data-end=\"1549\"\u003eglossing service with maximum shine\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1e0m7z\" data-start=\"1552\" data-end=\"1604\"\u003e\u003cstrong data-start=\"1554\" data-end=\"1602\"\u003eRefreshing faded colour without adding depth\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"1ht2g1i\" data-start=\"1605\" data-end=\"1636\"\u003e\u003cstrong data-start=\"1607\" data-end=\"1634\"\u003eSoft colour enhancement\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"7lrgtu\" data-start=\"1637\" data-end=\"1684\"\u003e\u003cstrong data-start=\"1639\" data-end=\"1682\"\u003eLow commitment, natural-looking results\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1686\" data-end=\"1749\"\u003e👉 \u003cstrong data-start=\"1689\" data-end=\"1749\"\u003eBest for modern gloss, tone, and shine-focused services.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":51402718937424,"sku":"9935018251","price":8.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/4292\/6416\/files\/1.9-500ml.webp?v=1748312477"},{"product_id":"wella-welloxon-perfect-pastel-1-9-500ml","title":"Wella Welloxon Perfect Pastel 1.9% 500ml","description":"\u003ch2\u003e\u003cstrong\u003eWella Welloxon Perfect Pastel 1.9% 500ml (6 Vol) – Toning Cream Developer\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eWella Welloxon Perfect Pastel 1.9% (6 Vol) is a professional cream developer designed for gentle, no-lift colour work. Its low 6 volume strength makes it the go-to oxidant for toning, glossing and pastel results with Wella colour.\u003c\/p\u003e\n\u003cp\u003eThe thick, creamy ME+ formula mixes smoothly for even saturation, precise application and easy rinsing, giving predictable, salon-quality tone every time.\u003c\/p\u003e\n\u003ch3\u003eWhen to use 1.9% (6 Vol)\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eToning blonde, balayage and highlights\u003c\/li\u003e\n\u003cli\u003eSoft, sheer and pastel colour results\u003c\/li\u003e\n\u003cli\u003eRefreshing and glossing with zero lift\u003c\/li\u003e\n\u003cli\u003eUse at 1:2 with Wella Illumina Color for toning\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy salons choose Welloxon Perfect\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eReformulated for optimal results with Koleston Perfect ME+\u003c\/li\u003e\n\u003cli\u003eThick, creamy consistency for easier, faster mixing\u003c\/li\u003e\n\u003cli\u003ePrecise application with great foil adhesion\u003c\/li\u003e\n\u003cli\u003eEasy rinsing and a comfortable client experience\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eMixing ratio depends on the Wella colour used (typically 1:1 with Koleston Perfect, 1:2 with Illumina for toning)\u003c\/li\u003e\n\u003cli\u003eAlways follow the colour pack instructions for ratio and development time\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eStock a salon-essential developer trusted worldwide. Next day delivery. Trade prices. No delays.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":51402719101264,"sku":"99350115242","price":7.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/4292\/6416\/files\/1.9-500ml-welloxon.webp?v=1748312485"},{"product_id":"wella-welloxon-perfect-pastel-6-500ml","title":"Wella Welloxon Perfect 6% 20vol 500ml","description":"\u003ch2\u003e\u003cstrong\u003eWella Welloxon Perfect 6% 500ml (20 Vol) – Professional Cream Developer\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eWella Welloxon Perfect 6% (20 Vol) is the salon-standard cream developer for permanent colour services. It delivers reliable grey coverage and up to 2 levels of lift, bringing out the best in Wella colour including Koleston Perfect ME+ and Illumina Color.\u003c\/p\u003e\n\u003cp\u003eIts thick, creamy ME+ consistency mixes smoothly for even saturation and predictable, professional results. This is the 500ml salon size.\u003c\/p\u003e\n\u003ch3\u003eWhen to use 6% (20 Vol)\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFull grey coverage on natural hair\u003c\/li\u003e\n\u003cli\u003eLevel-on-level colour and up to 2 levels of lift\u003c\/li\u003e\n\u003cli\u003eThe everyday workhorse strength for permanent colour\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy salons choose Welloxon Perfect\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eReformulated for optimal results with Koleston Perfect ME+\u003c\/li\u003e\n\u003cli\u003eThick, creamy consistency for easier, faster mixing\u003c\/li\u003e\n\u003cli\u003ePrecise application with great foil adhesion\u003c\/li\u003e\n\u003cli\u003eEasy rinsing and a comfortable client experience\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eMix 1:1 with Koleston Perfect ME+\u003c\/li\u003e\n\u003cli\u003eAlways follow the colour pack instructions for ratio and development time\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eStock a salon-essential developer trusted worldwide. Next day delivery. Trade prices. No delays.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":51402720248144,"sku":"99350176037","price":7.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/4292\/6416\/files\/6-500ML.webp?v=1748312494"},{"product_id":"wella-welloxon-perfect-4-13vol-500ml","title":"Wella Welloxon Perfect 4% 13vol 500ml","description":"\u003ch2\u003e\u003cstrong\u003eWella Welloxon Perfect 4% 500ml (13 Vol) – Professional Cream Developer\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eWella Welloxon Perfect 4% (13 Vol) is a professional cream developer for tone-on-tone colour and grey coverage with minimal lift. It brings out the best in Wella colour including Koleston Perfect ME+ and Illumina Color.\u003c\/p\u003e\n\u003cp\u003eIts thick, creamy ME+ consistency mixes smoothly for even saturation, precise application and predictable results. This is the 500ml salon size.\u003c\/p\u003e\n\u003ch3\u003eWhen to use 4% (13 Vol)\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eTone-on-tone and level-on-level colour\u003c\/li\u003e\n\u003cli\u003eGrey coverage with minimal lift (up to 1 level)\u003c\/li\u003e\n\u003cli\u003eDarker results and refreshing depth\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy salons choose Welloxon Perfect\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eReformulated for optimal results with Koleston Perfect ME+\u003c\/li\u003e\n\u003cli\u003eThick, creamy consistency for easier, faster mixing\u003c\/li\u003e\n\u003cli\u003ePrecise application with great foil adhesion\u003c\/li\u003e\n\u003cli\u003eEasy rinsing and a comfortable client experience\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eMix 1:1 with Koleston Perfect ME+\u003c\/li\u003e\n\u003cli\u003eAlways follow the colour pack instructions for ratio and development time\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eStock a salon-essential developer trusted worldwide. Next day delivery. Trade prices. No delays.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":51402720903504,"sku":"99350105375","price":7.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/4292\/6416\/files\/4-500ml.webp?v=1748312504"},{"product_id":"wella-welloxon-perfect-9-30vol-500ml","title":"Wella Welloxon Perfect 9% 30vol 500ml","description":"\u003ch2\u003e\u003cstrong\u003eWella Welloxon Perfect 9% 500ml (30 Vol) – Professional Cream Developer\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eWella Welloxon Perfect 9% (30 Vol) is a high-strength cream developer for lift and lightening. It delivers up to 3 levels of lift while bringing out the best in Wella colour including Koleston Perfect ME+ and Illumina Color.\u003c\/p\u003e\n\u003cp\u003eIts thick, creamy ME+ consistency mixes smoothly for even saturation and predictable, professional results. This is the 500ml salon size.\u003c\/p\u003e\n\u003ch3\u003eWhen to use 9% (30 Vol)\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eUp to 3 levels of lift on natural hair\u003c\/li\u003e\n\u003cli\u003eLightening and brightening services\u003c\/li\u003e\n\u003cli\u003eAchieving lighter target shades\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy salons choose Welloxon Perfect\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eReformulated for optimal results with Koleston Perfect ME+\u003c\/li\u003e\n\u003cli\u003eThick, creamy consistency for easier, faster mixing\u003c\/li\u003e\n\u003cli\u003ePrecise application with great foil adhesion\u003c\/li\u003e\n\u003cli\u003eEasy rinsing and a comfortable client experience\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eMix 1:1 with Koleston Perfect ME+\u003c\/li\u003e\n\u003cli\u003eAlways follow the colour pack instructions for ratio and development time\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eStock a salon-essential developer trusted worldwide. Next day delivery. Trade prices. No delays.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":51402723524944,"sku":"99350115245","price":7.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/4292\/6416\/files\/9-500ml.webp?v=1748312513"},{"product_id":"wella-welloxon-perfect-12-40vol-500ml","title":"Wella Welloxon Perfect 12% 40vol 500ml","description":"\u003ch2\u003e\u003cstrong\u003eWella Welloxon Perfect 12% 500ml (40 Vol) – Professional Cream Developer\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eWella Welloxon Perfect 12% (40 Vol) is the maximum-strength cream developer for high-lift and lightening services. It powers the most demanding lift work while bringing out the best in Wella colour including Koleston Perfect ME+ Special Blondes.\u003c\/p\u003e\n\u003cp\u003eIts thick, creamy ME+ consistency mixes smoothly for even saturation and predictable, professional results. This is the 500ml salon size.\u003c\/p\u003e\n\u003ch3\u003eWhen to use 12% (40 Vol)\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eHigh-lift blonde services\u003c\/li\u003e\n\u003cli\u003eMaximum lift and lightening\u003c\/li\u003e\n\u003cli\u003eUse with Koleston Perfect Special Blonde for up to 5 levels of lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy salons choose Welloxon Perfect\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eReformulated for optimal results with Koleston Perfect ME+\u003c\/li\u003e\n\u003cli\u003eThick, creamy consistency for easier, faster mixing\u003c\/li\u003e\n\u003cli\u003ePrecise application with great foil adhesion\u003c\/li\u003e\n\u003cli\u003eEasy rinsing and a comfortable client experience\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eMix 1:1 with Koleston Perfect ME+ (1:2 for Special Blonde shades)\u003c\/li\u003e\n\u003cli\u003eAlways follow the colour pack instructions for ratio and development time\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eStock a salon-essential developer trusted worldwide. Next day delivery. Trade prices. No delays.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":51402725622096,"sku":"99350176039","price":7.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0896\/4292\/6416\/files\/12-500ml.webp?v=1748312522"},{"product_id":"wella-koleston-perfect-me","title":"Wella Koleston Perfect Me+ 60ml","description":"\u003ch2\u003e\u003cstrong\u003eWella Koleston Perfect Me+ 60ml – Permanent Hair Colour, Pure Results, Up to 100% Grey Coverage\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eWella Koleston Perfect Me+ 60ml is a professional permanent hair colour designed to deliver \u003cstrong\u003epure, balanced colour results with up to 100% grey coverage\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eFeaturing Wella’s advanced \u003cstrong\u003eME+ technology\u003c\/strong\u003e, this improved formula helps reduce the risk of developing new colour allergies* while maintaining \u003cstrong\u003erich, natural depth and high shine\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eWith \u003cstrong\u003eup to 5 levels of lift\u003c\/strong\u003e and a smooth, flexible cream consistency, Koleston Perfect ensures \u003cstrong\u003eeasy application, precise control, and long-lasting salon results\u003c\/strong\u003e.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eWhat is Koleston Perfect Me+ used for?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cdiv style=\"font-size:0.85em\"\u003e\n\u003cp\u003eKoleston Perfect is used for \u003cstrong\u003epermanent hair colouring, grey coverage, and colour transformation\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003ePerfect for:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFull head permanent colour services\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eUp to 100% grey\/white hair coverage\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003eLightening natural hair up to 5 levels\u003c\/li\u003e\n\u003cli\u003eRoot regrowth applications\u003c\/li\u003e\n\u003cli\u003eRich, natural-looking colour with depth and shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eWho is Koleston Perfect best for?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cdiv style=\"font-size:0.85em\"\u003e\n\u003cul\u003e\n\u003cli\u003eClients needing \u003cstrong\u003ereliable grey coverage\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003eThose wanting \u003cstrong\u003eclean, pure colour results\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003eAll hair types requiring \u003cstrong\u003elong-lasting permanent colour\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003eSalons offering \u003cstrong\u003ehigh-performance colour services\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003chr\u003e\n\u003ch2\u003e\u003cstrong\u003eKoleston Perfect vs Toner vs Gloss\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eKoleston Perfect (Permanent Colour):\u003c\/strong\u003e\u003cbr\u003eFull coverage, lifts + deposits, long-lasting\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDemi\/Toners (e.g. Color Touch):\u003c\/strong\u003e\u003cbr\u003eTone + refresh, softer regrowth\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGlossing:\u003c\/strong\u003e\u003cbr\u003eNo lift, sheer tone, high shine\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003e\u003cstrong\u003eWhy salons choose Koleston Perfect\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eUp to 100% grey coverage\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eUp to 5 levels of lift\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003eME+ technology helps reduce risk of new allergies*\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth 1:1 mixing ratio\u003c\/strong\u003e for easy application\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eConsistent, predictable colour results\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003eHelps maintain \u003cstrong\u003ehair condition and shine\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003e\u003cstrong\u003eShade Range\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eChoose from \u003cstrong\u003e160+ professional shades\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003eDesigned for \u003cstrong\u003etrue-to-tone, natural-looking results\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch3\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul style=\"font-size:0.85em\"\u003e\n\u003cli\u003eMix \u003cstrong\u003e1:1\u003c\/strong\u003e with \u003ca href=\"https:\/\/haircoandbeauty.co.uk\/products\/welloxon-perfect-creme-developer\" target=\"_blank\" rel=\"noopener\" title=\"Wella Welloxon Perfect Developer\"\u003eWella Welloxon Perfect Developer\u003c\/a\u003e\n\u003c\/li\u003e\n\u003cli\u003eApply to dry hair\u003c\/li\u003e\n\u003cli\u003eDevelop for \u003cstrong\u003e30–40 minutes\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003eRinse, shampoo, and condition\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003e\u003cstrong\u003eUpgrade your colour services\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eStock a \u003cstrong\u003esalon-essential permanent hair colour\u003c\/strong\u003e trusted worldwide.\u003cbr\u003eNext day delivery. Trade prices. No delays.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"2\/0 - Black","offer_id":52235878531408,"sku":"KP20","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"4\/0 - Medium Brown","offer_id":52235878629712,"sku":"KP40","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"4\/07 - Medium Natural Brunette Brown","offer_id":52235878662480,"sku":"KP407","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"4\/71 - Medium Brown Ash","offer_id":52235878760784,"sku":"KP471","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"4\/75 - Medium Brunette Mahogany Brown","offer_id":52235878793552,"sku":"KP475","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"4\/77 - Medium Intense brunette brown","offer_id":52235878826320,"sku":"KP477","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/0 - Light Brown","offer_id":52235878859088,"sku":"KP50","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/07 - Light Natural Brunette Brown","offer_id":52235878891856,"sku":"KP507","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/1 - Light Ash Brown","offer_id":52235878924624,"sku":"KP51","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/2 - Light Brown Matte","offer_id":52235878957392,"sku":"KP52","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/3 - Light Brown Gold","offer_id":52235878990160,"sku":"KP53","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/37 - Light Gold Brunette Brown","offer_id":52235879022928,"sku":"KP537","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/5 - Medium Blonde\/Red Brown","offer_id":52529652990288,"sku":"KP55","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/71 - Light Brown\/ Brown Ash","offer_id":52235879121232,"sku":"KP571","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/73 - Light Brunette Gold 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Blonde","offer_id":52235879383376,"sku":"KP61","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/2 - Dark Blonde Matt","offer_id":52235879416144,"sku":"KP62","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/3 - Dark Gold Blonde","offer_id":52235879448912,"sku":"KP63","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/34 - Dark Blonde\/Gold Red","offer_id":52529600758096,"sku":"KP634","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/41 - Dark Blonde\/Red Ash","offer_id":52529602036048,"sku":"KP641","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/43 - Dark Blonde\/Red Gold","offer_id":52529611669840,"sku":"KP643","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/45 - Dark Blonde\/Red Red-Violet","offer_id":52529642242384,"sku":"KP645","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/7 - Dark Brunette 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shine\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"286\" data-end=\"476\"\u003ePerfect for \u003cstrong data-start=\"298\" data-end=\"337\"\u003elifting and lightening natural hair\u003c\/strong\u003e, this advanced formula provides \u003cstrong data-start=\"370\" data-end=\"396\"\u003eup to 5 levels of lift\u003c\/strong\u003e while maintaining hair condition and achieving \u003cstrong data-start=\"444\" data-end=\"475\"\u003etrue-to-tone blonde results\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"478\" data-end=\"639\"\u003ePowered by \u003cstrong data-start=\"489\" data-end=\"507\"\u003eME+ technology\u003c\/strong\u003e, it helps \u003cstrong data-start=\"518\" data-end=\"580\"\u003ereduce the risk of developing a new allergy to hair colour\u003c\/strong\u003e* while ensuring \u003cstrong data-start=\"597\" data-end=\"638\"\u003econsistent, salon-quality performance\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch2 data-section-id=\"1souf31\" data-start=\"646\" data-end=\"682\"\u003e\u003cspan role=\"text\"\u003e \u003cstrong data-start=\"652\" data-end=\"682\"\u003eKey Benefits (At a Glance)\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"684\" data-end=\"1104\"\u003e\n\u003cli data-section-id=\"188wkno\" data-start=\"684\" data-end=\"744\"\u003e\n\u003cstrong data-start=\"686\" data-end=\"713\"\u003eHigh lift blonde colour\u003c\/strong\u003e – up to \u003cstrong data-start=\"722\" data-end=\"742\"\u003e5 levels of lift\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1wj5xr5\" data-start=\"745\" data-end=\"809\"\u003e\n\u003cstrong data-start=\"747\" data-end=\"780\"\u003ePure, balanced blonde results\u003c\/strong\u003e with natural depth \u0026amp; shine\u003c\/li\u003e\n\u003cli data-section-id=\"1ihc6l1\" data-start=\"810\" data-end=\"875\"\u003e\n\u003cstrong data-start=\"812\" data-end=\"830\"\u003eME+ technology\u003c\/strong\u003e helps reduce risk of new colour allergies*\u003c\/li\u003e\n\u003cli data-section-id=\"1e2tn9y\" data-start=\"876\" data-end=\"921\"\u003e\n\u003cstrong data-start=\"878\" data-end=\"918\"\u003eLess hair damage colour after colour\u003c\/strong\u003e*\u003c\/li\u003e\n\u003cli data-section-id=\"myrn93\" data-start=\"922\" data-end=\"984\"\u003eHelps \u003cstrong data-start=\"930\" data-end=\"958\"\u003eneutralise free radicals\u003c\/strong\u003e during colour formation\u003c\/li\u003e\n\u003cli data-section-id=\"wtpjno\" data-start=\"985\" data-end=\"1049\"\u003e\n\u003cstrong data-start=\"987\" data-end=\"1014\"\u003eSmooth 1:1 mixing ratio\u003c\/strong\u003e for easy, controlled application\u003c\/li\u003e\n\u003cli data-section-id=\"q87ifw\" data-start=\"1050\" data-end=\"1104\"\u003eProfessional \u003cstrong data-start=\"1065\" data-end=\"1104\"\u003esalon-quality permanent hair colour\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1106\" data-end=\"1109\"\u003e\n\u003ch2 data-section-id=\"5ffi22\" data-start=\"1111\" data-end=\"1153\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1117\" data-end=\"1153\"\u003eWhat is Special Blonde used for?\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"1155\" data-end=\"1246\"\u003eSpecial Blonde is designed for \u003cstrong data-start=\"1186\" data-end=\"1245\"\u003elightening natural hair and creating clean blonde tones\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"1248\" data-end=\"1260\"\u003ePerfect for:\u003c\/p\u003e\n\u003cul data-start=\"1261\" data-end=\"1451\"\u003e\n\u003cli data-section-id=\"156qnqj\" data-start=\"1261\" data-end=\"1332\"\u003e\u003cstrong data-start=\"1263\" data-end=\"1330\"\u003eHigh lift blonde services (no bleach alternative in some cases)\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"11pnh4m\" data-start=\"1333\" data-end=\"1362\"\u003eBrightening natural bases\u003c\/li\u003e\n\u003cli data-section-id=\"1tgp8zl\" data-start=\"1363\" data-end=\"1414\"\u003eCreating \u003cstrong data-start=\"1374\" data-end=\"1412\"\u003ecool, neutral or soft blonde tones\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"ktvdi7\" data-start=\"1415\" data-end=\"1451\"\u003eFull head blonde transformations\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1453\" data-end=\"1456\"\u003e\n\u003ch2 data-section-id=\"105fnaz\" data-start=\"1458\" data-end=\"1517\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1464\" data-end=\"1517\"\u003eWhy salons choose Koleston Perfect Special Blonde\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1519\" data-end=\"1741\"\u003e\n\u003cli data-section-id=\"85sm3\" data-start=\"1519\" data-end=\"1562\"\u003eReliable \u003cstrong data-start=\"1530\" data-end=\"1560\"\u003ehigh lift permanent colour\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"eg5qt4\" data-start=\"1563\" data-end=\"1615\"\u003e\u003cstrong data-start=\"1565\" data-end=\"1613\"\u003eCleaner blonde results vs traditional colour\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"d5tf45\" data-start=\"1616\" data-end=\"1671\"\u003eMaintains \u003cstrong data-start=\"1628\" data-end=\"1669\"\u003ehair condition + shine during lifting\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli data-section-id=\"1fdym16\" data-start=\"1672\" data-end=\"1741\"\u003eConsistent, predictable results with \u003cstrong data-start=\"1711\" data-end=\"1739\"\u003eWella Welloxon Developer\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1743\" data-end=\"1746\"\u003e\n\u003ch2 data-section-id=\"uhsv0g\" data-start=\"1748\" data-end=\"1782\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1754\" data-end=\"1782\"\u003eProfessional Performance\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1784\" data-end=\"1925\"\u003e\n\u003cli 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for:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRefreshing blonde tones after lightening\u003c\/li\u003e\n\u003cli\u003eEnhancing shine on natural or coloured hair\u003c\/li\u003e\n\u003cli\u003eCorrecting unwanted warmth without over-processing\u003c\/li\u003e\n\u003cli\u003eLow-commitment colour services\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eWho is Shinefinity best for?\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eClients who want natural, soft colour results\u003c\/li\u003e\n\u003cli\u003eBlondes needing tone without damage\u003c\/li\u003e\n\u003cli\u003eBrunettes looking to enhance richness and shine\u003c\/li\u003e\n\u003cli\u003eIn-between appointment refresh services\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eShinefinity vs Toner vs Permanent Colour\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eShinefinity:\u003c\/strong\u003e\u003cbr\u003eZero lift, gentle tone, high shine 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title=\"permanent hair colour\" href=\"https:\/\/haircoandbeauty.co.uk\/collections\/permanent\" target=\"_blank\"\u003ePermanent colour\u003c\/a\u003e:\u003c\/strong\u003e\u003cbr\u003eLifts and deposits, full grey coverage\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eWhy salons use Shinefinity\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eNo lift means no unnecessary damage\u003c\/li\u003e\n\u003cli\u003eLeaves hair looking healthier after use\u003c\/li\u003e\n\u003cli\u003eFast, flexible service option\u003c\/li\u003e\n\u003cli\u003eIdeal for modern glossing services\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eShinefinity shade chart \u0026amp; how-to guide\u003c\/h2\u003e\n\u003cp\u003e📖 Matching tones or new to the range? Read our full \u003ca href=\"https:\/\/haircoandbeauty.co.uk\/blogs\/news\/wella-shinefinity-colour-chart-shade-guide\" title=\"Wella Shinefinity Colour Guide\"\u003eShinefinity shade chart \u0026amp; colour guide\u003c\/a\u003e — depth and tone codes, cool, natural and warm shades, plus pro glossing formulas.\u003c\/p\u003e\n\u003cp\u003eOrder stock now. Next day delivery.\u003cbr\u003eTrade prices. No delays.\u003c\/p\u003e","brand":"Wella","offers":[{"title":"00\/00 - CRISTAL GLAZE BOOSTER 60ML","offer_id":52788671021392,"sku":"SF0000","price":9.95,"currency_code":"GBP","in_stock":false},{"title":"00\/56 - ROSE BOOSTER 60ML","offer_id":52788671086928,"sku":"SF0056","price":9.95,"currency_code":"GBP","in_stock":false},{"title":"00\/66 - VIOLET BOOSTER 60ML","offer_id":52788671316304,"sku":"SF0066","price":9.95,"currency_code":"GBP","in_stock":true},{"title":"00\/89 - BLUE BOOSTER 60ML","offer_id":52788671119696,"sku":"SF0089","price":9.95,"currency_code":"GBP","in_stock":false},{"title":"04\/0 - NATURAL ESPRESSO 60ML","offer_id":52788671512912,"sku":"SF040","price":9.95,"currency_code":"GBP","in_stock":false},{"title":"04\/07 - NATURAL BITTER CHOCOLATE 60ML","offer_id":52788671545680,"sku":"SF0407","price":9.95,"currency_code":"GBP","in_stock":false},{"title":"04\/12 - COOL CHIA 60ML","offer_id":52788670431568,"sku":"SF0412","price":9.95,"currency_code":"GBP","in_stock":false},{"title":"04\/65 - 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